A SPECIAL ADVERTISING SECTION featuring Middle Georgia businesses that will help you live your best life in 2022. PHOTO BY JESSICA WHITLEY.

Barb Williams
Health and Wellness Consultant

2437 Vineville Ave., Macon
478-550-8680
barb@barbwilliamsconsulting.com
bewellenjoylife.isagenix.com

What is the mission of your business?

The mission of our company is to impact world health and free people from physical and financial pain, and in the process, create the largest health and wellness company in the world.

How has that mission changed because of COVID-19?

It has intensified! Our mission has become even more important. People’s health deteriorated over the past two years. Many lost their income completely, businesses closed and people were laid off. We offer a vehicle to return to a healthy way of living and the means to create financial freedom. We now serve 29 international markets and are certainly making an impact in world health.

How does your business serve our community with inclusivity in mind?

We are all human beings, and as such, we need the correct fuel for our bodies to thrive. Our business offers the latest scientific reports and research to educate the masses on the truth about the urgency of proper nutrition. Most of our inflammatory diseases are unintentionally self-induced and preventable.

How does your business improve lives?

Our products provide the nutrition that every body needs to perform optimally. We offer cutting edge, scientifically researched and peer-reviewed products using the highest quality ingredients from around the world. Most of us live with a false sense of security that the food we eat is nutritious enough to keep us healthy. We need 72 different minerals and nutrients daily. We are lucky if we get 12 in the average diet. Although they offer less chemicals and pesticides, all-natural products do not offer more nutritional value.

What are you most excited about for 2022?

Our most exciting breakthrough in scientific research and development is our Collagen Elixir. As we age, our collagen production starts to decline. Our collagen elixir is most like human type 1 collagen and is sustainably sourced and bottled. Our product helps with stronger and healthier hair, skin and nails, and improves our connective tissues in our joints.

What challenges do you face, and how do you overcome them?

The biggest challenge holistic health and wellness faces is getting people to understand that some of the most researched and scientifically proven products are not stocked on shelves in the stores. Pharmaceutical companies are in business to make money. They benefit when you get sick, take their pills and potions. Being proactively health conscious is much less costly than the alternative, treating the preventable inflammatory diseases once the damage has been done.

What is a myth that you wish people would get over? And, what is the antidote?

The biggest myth people cannot get past is that small-business direct-marketing is a legitimate business and career choice. The times of working for a conglomerate business for 20 years to earn a pension and benefits are long gone. These past two years have proven that the internet offers the means to work from anywhere and do anything. Many direct-sales businesses can and have changed people’s lives. Direct sales allow for many to work their business around their lives and not their lives around business. There is little to no overhead, no inventory to stock and minimal upfront investment. Income varies and is relational to the time and effort expended. Most bankruptcies could be avoided if household income included just a few hundred dollars more each month. If the choice is made to work these opportunities as a full-time career, the sky is the limit. In the 20 years our company has been in business, we have produced over 360 millionaires to date. The antidote is to keep an open mind to the quality products and highly sought-after opportunities offered in non-traditional ways. Let the results speak for themselves, especially when health and finances are so crucial to longevity.

What are you most proud of about your business?

I am most proud of the quality, integrity and results of our products and business opportunities. I am proud to stand behind the testimonies, studies and before and after physical and photographic evidence. Our products are superior to similar products on the market, but you must use them to see results. You can achieve your desired lifestyle if you are willing to put in the work and follow the system. My mentor is Millionaire #356.

How do you define “living well?”

I define living well as being healthy and making smart choices when selecting food — consuming the most nutrients in the least number of calories. Living well would include being proactive and taking responsibility for you and your family’s health, amount of exercise and choosing healthy alternatives in times of illness, with minimal pharmaceuticals. Living well is feeling great, playing with my grandchildren, experiencing mental clarity, having the freedom to enjoy life and living with as little stress as possible. I truly believe our company and products offer “living well” to everyone.

When you’re not working, how do you relax and spend your time?

When I am not working, I enjoy spending time with my husband. We enjoy traveling, visiting with family, good music and good food. The local businesses that have survived the past two years are truly blessed and I thank the Lord for their survival. Please remember to choose local restaurants!

Who are your inspirations for a life well lived?

I am inspired by women who support women with an open heart. I am inspired by strong women who are surrounded by stronger women. We motivate each other to do more, build more and be more.

What needs to happen to help our community live happier and healthier lives?

Our community needs to put God back in our families, schools and businesses. It may not be the politically correct answer, but truly only God can save us. As a community, we must stand up when we see something that is wrong. As parents, we need to set examples of doing the right thing, because our children are watching. We need more nutritious meals and less unhealthy food. We need to expose how marketing deceives us into thinking we are eating healthy when in fact it couldn’t be further from the truth. We need to hold the government accountable for informing the public of the truth about ingredients in food. We need more time outdoors and less TV time. We need to put financial education into our curriculum.

What are you most excited about right now in our community?

I am excited about the cooler weather and the reopening of many businesses that were closed during the pandemic shutdown. I am most excited to be able to see smiles and not masks.

You might be surprised to know: I am a brain hemorrhage survivor. God’s mercy kept me here for a reason and I believe it was to help expose the secrets to why so many people are sick. Food will never be enough to keep us healthy without nutritious supplementation. So many of our illnesses are preventable. With the correct nutrients, minerals, enzymes, exercise, etc., the body can perform miracles and heal from the inside.